Bait and Switch Carpet Cleaners
Beware of some common scam techniques that local carpet cleaner will use to grow their company profits!
Competition exists everywhere and it’s fierce within the carpet cleaning industry. Companies that offer carpet cleaning services may resort to unethical practices to acquire business as well as to more than double their profits. This article will teach you to recognize a few examples of the foul play carpet companies may use. “Bait and switch” and offers for a free carpet cleaning demonstration are two techniques used to scam consumers. Beware of the following scam techniques:
“Bait & switch” is an industry term that refers to the technique some companies use in order to scam naive customers out of more money than they intended to spend for the services rendered.
Homes are bombarded daily with ads from carpet cleaning businesses. Many companies propose prices below those that would prove to be profitable. The deals presented on the marketing coupons are only used as a lure to gain access to the homes in which they are hired. Once the technician enters the residence the offered price proves to be much lower than the actual cost of service. These businesses are known to charge fees for almost every “necessary” addition to the pre-stated “basic” cost. Consumers will therefore find themselves forced to pay to extra for pre-conditioning, excess square feet as well as the solutions deemed necessary to clean heavily soiled areas. With a reputable company, these types of fees are deemed part of a purchased package.
Another technique cleaners use to access residences is to offer a free demonstration. The “professional” carpet cleaner will carefully & methodically clean a small patch of the home’s living room carpet. The cleaner selects a prominent area, one easily viewed upon entering the room. The region upon which the cleaning takes place will stand out against the surrounding carpet; that which is not covered under the free offer. The homeowner is therefore left with the choice of paying a hefty fee for further services or to face staring at a sore thumb in the center of their living rooms.
Selecting the right carpet cleaning company can be a hassle. Industry scam techniques just make the process that much more confusing. There are many highly reputable carpet cleaners to chose from, don’t fall prey to the cons of the lesser options. To ensure integrity is part of the sale, keep these scam techniques in mind when hiring a business to clean your carpets.